It's called guerrilla marketing. A company enters the market and their strategy is to divert users and consumers away from a product or service. In this case, online dating came into the market and built negative connotations to traditional dating: the dangers of "being out there" and the unlikeliness of actually meeting somebody that you have things in common with. Then, once they have wiped out the competing market (real life in exchange for cyber life) they flip public perception and take over the vacant market. Thus, you have match.com hosting date nights, where tons of singles take cooking classes, or dance classes, or go to designated bars or restaurants to meet other singles. Not even 5 years ago, people just did things like that all by themselves, and we have generation after generation of people to prove that dating worked just fine before the internet told you how to do it.
This has been a public service announcement. Do not let business control every aspect of your life. You dumb sheep.
Sidebar:
Forgive me for being ignorant, but do black people date differently than
other people? Do they do different things to meet each other? Because I
thought that people tended to interact with each other the same
regardless of skin pigmentation. However,
http://www.blackpeoplemeet.com/ seems to think that there are
differences. Racial tension and racial discrimination can never go away
if we don't stop putting any emphasis on it. People aren't born racist.
Anthropologically, race does not even actually exist, it is a social
construct. Cultural
differences are based on education, resource and financial variations
that manifest in differences in social behavior.
Just saying.
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